Rolex Replica Watch Advertisers, Again

As usual, Swiss watchmakers are well represented among the top fake swiss Rolex watch advertisers in the US in 2010. This data, compiled by Kantar Media, reflects the strength of the best Swiss replica watch presence in the US.

However, total spending for high quality fake watch advertising, while rising 26 percent from 2009, is significantly less than the record 2007 year ($387.6 MM in 2007 vs $316.3 MM in 2010).

Despite a drop of nearly 10 percent in adverting expenditures, Rolex remains at the top of the heap followed by Breitling. Bulova has doubled its advertising budget since being taken over by Japan’s Citizen in 2008.

Here’s the top 10 breakdown by overall rank, Swiss rank, brand, and amount in millions spent. Any surprises?

Overall Rank	Swiss Rank	Brand	Amount ($ millions)
1.	1.	Rolex	43.43
2.	2.	Breitling	24.92
3.	—	Bulova	23.15
4.	3.	TAG Heuer	22.77
5.	—	Citizen	18.84
6.	—	Cartier	16.02
7.	4.	Omega	14.81
8.	5.	Movado	11.09
9.	—	Chanel	9.27
10.	—	Seiko	6.1